What`s In a Name?
Jones, John Philip
What`s In a Name? Advertising and the Concept of Brands - New Delhi Prentice-Hall 2003 - xxiii,308p.
659.1 / P3 JOU
What`s In a Name? Advertising and the Concept of Brands - New Delhi Prentice-Hall 2003 - xxiii,308p.
659.1 / P3 JOU
