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Service Marketing People Technology Strategy (Indian Adaptation)

Wirtz, Jochen ...[et.al.]

Service Marketing People Technology Strategy (Indian Adaptation) Wirtz, Jochen ...[et.al.] - 9th updated - Singapore World Scientific Publishing Co. Pte. Ltd. 2026 - xvii, 668p.

ISBN: 978-981-98-2689-6

Subjects--Topical Terms:
Marketing - Commerce

LC Class. No.: 658.8 R6;5

Dewey Class. No.: 658.8 R6;5

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