Advertising and the mind of the consumer What works, what doesn`t and why
Publication details: Australia Allen & Unwin 2004Edition: 2ndDescription: xv,326pSubject(s): DDC classification:- 659.1 P4;1 COM
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Sri Guru Gobind Singh College Of Commerce | 659.1 P4;1 COM (Browse shelf(Opens below)) | Available | 22783 |
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| 658.8 P5;1 COM Off-The -Wall Marketing Ideas | 658.8 P5;1 COM Off-The -Wall Marketing Ideas | 658.8 P5 COM Marketing Communications | 659.1 P4;1 COM Advertising and the mind of the consumer | 658.83 P4 COM Marketing Research in Practice | 658 P4;V1-9.1 COM The Art of Strategic Mangement | 658 P4;V1-9.2 COM The Art of Strategic Mangement |
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