What`s In a Name? Advertising and the Concept of Brands
Publication details: New Delhi Prentice-Hall 2003Description: xxiii,308pSubject(s): DDC classification:- 659.1 P3 JOU
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Sri Guru Gobind Singh College Of Commerce | 659.1 P3 JOU (Browse shelf(Opens below)) | Available | 23732 |
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| 651.7 P5 COM Effective Business Communication | 651.7 P5 COM Business Communication | 302.2 P4 GEN Communication Skills | 659.1 P3 JOU What`s In a Name? | 659.1 P5 JOU Advertising, Promotion, and New Media | 338.6 P5 ECO Towards a Functional Competition Policy For India | 658.81 P5;3 COM Sales Management Decisions, Strategies and Cases |
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