TY - GEN AU - Chhabra, T.N. TI - Principles of Marketing with Case Studies: (for Paper CH 3.4 : Sem-III, B.Com (Hons.) of University of Delhi ) SN - 978-93-80674-67-5 U1 - 658.8 PY - 2012/// CY - New Delhi PB - Sun India Publications ER -