TY - BOOK AU - Sharma, Kavita | Aggarwal, Swati TI - Principles of Marketing : With Case Based Practical Exercises SN - 9789371264877 AV - 658.8 R5;9 U1 - 658.8 R5;9 4th PY - 2025/// CY - New Delhi PB - Taxmann Publication(P.) Ltd KW - Marketing - Commerce ER -