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1.
Consumer Behaviour in Indian Perspective (Text and Cases) by
Edition: 2nd
Publication details: Mumbai Himalaya Publishing House 2014
Availability: Items available for loan: Sri Guru Gobind Singh College Of Commerce (1)Call number: 658.8342 P14 COM.

2.
Marketing Research (Text with Cases) by
Edition: 2nd rev.
Publication details: Mumbai Himalaya Publishing House 2016
Availability: Items available for loan: Sri Guru Gobind Singh College Of Commerce (1)Call number: 658.83 Q6 COM.

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