| 000 | 00435n a2200169 a 4500 | ||
|---|---|---|---|
| 000 | B B | ||
| 001 | 028386 | ||
| 005 | 20220203165253.0 | ||
| 020 | _a978-81-315-0388-1 | ||
| 082 |
_a659.1 _bP7;1 COM |
||
| 100 | _aShimp, Terence A. | ||
| 245 |
_aAdvertising and Promotion _bAn IMC Approach |
||
| 260 |
_aIndia _bSouth-Western - Cengage Learning _c2007 |
||
| 300 | _a650p. | ||
| 690 | _aAdvertising, Commerce | ||
| 908 | _aT | ||
| 999 |
_c28366 _d28366 |
||