000 00434n a2200169 a 4500
000 B B
001 034265
005 20220203174300.0
020 _a978-0-07-060395-0
082 _a658.8
_bP10 COM
100 _aLal, Rajiv
245 _aMarketing Management
_bText and Cases
260 _aNew Delhi
_bTata Mc Graw -Hill Education Pvt. Ltd.
_c2010
300 _axiii,812p.
690 _aMarketing, Commerce
908 _aT
999 _c34257
_d34257