000 00430n a2200181 a 4500
000 B B
001 034419
005 20220203174415.0
020 _a978-81-317-5689-8
082 _a658.4012
_bP12;1 COM
100 _aKeller, Kevin Lane
245 _aStrategic Brand Management
250 _a3rd.
260 _aDelhi
_bPearson
_c2012
300 _axxiii,695p.
690 _aBusiness Policy, Commerce
908 _aG
999 _c34411
_d34411